How To Come Up With A Logo
Camila Farah

Research your competitors and keep track of your budget so that your project won t go out of control.
One of the most important considerations for logo design is the color palette. Sometimes you re pegged to the colors of a brand but other times you ll have the freedom to explore. When you land on a name and logo that feels right you ll know. This is not a superficial decision color carries meanings and communicates ideas.
Come up with the ideal picture of how you want to be viewed in the market it will tell you a lot about your brand. A one person brainstorm is fine but only diversity will make the magic happen. A good logo can build loyalty between your business and your customers establish a brand identity and provide the professional look of an established enterprise. When creating a personal logo think of yourself as any other client you ve worked with.
Think of brands like nike starbucks target and apple all of which use a symbol to represent their brand. Don t jump headfirst into your task but think of the brand identity first and set the town in line with your audiences needs. Color is vitally important. Make a list of words that describe your brand and how you want it to be perceived.
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Consider allstate s good hands. Then think about your target market and customize the look of your logo to fit their interests. Make a list of how you want people to feel when they see your logo when people see your logo how do you want them to feel. Think like a person in your target demographic and always remember what would be important to them.
Source : pinterest.com